When I am thinking about posts to write a lot is going through my head. There are many different things that I want to write about, but there are key things that I try and focus on. These key things are what shape my blog. They are the ideas behind my blog and the things I like to blog about as well as the different characteristics of the posts.
Topics
A lot of people see my blog as a business blog, but it really is my personal blog. I talk about my experiences as I live through them and try to offer tips to people going through the same thing. The main topics on my blog are business, the internet, personal stuff, and technology. These are things I’m passionate about and like writing about, which makes for easy writing. If you read through my blog you can see a lot of different types of posts. I try to keep everyone updated on what is going on in my life. I also try to cater to all of the users as well. I’m sure that not everyone wants personal posts, just as much as everyone does not want all business posts. I try to mix it all in.
Post Length
Post length is always a factor when writing a post, but is not that important to me. When I am writing my posts I usually just go through it and don’t think about the length, but if I am writing a short personal post I try to make it at least 2 paragraphs long. I also try not to make a crazy long post either. I can get across my point so that it is not to short, but also not to long that you are bored by the time you are done reading it.
Post Quality
Most of my personal posts get done and posted immediately. I look them over, but I do not proof them extensively like I do my business and other posts. Also I usually go into more detail and if need be look things up for my business related posts. This way I am giving my readers quality information. I also take the time to closely read the post out loud to myself to make sure it sounds right. I really try to take my time on these posts because more people read them. My personal posts I do not spend as much time on.
Post Frequency
If you have been reading this blog for a while you know I have been trying to post at least 1 post a day. You should try to have a system and keep it. That way users will know when to come back and check for new posts. A lot of people think posting all the time will help them out a lot, but if the posts lack quality you won’t see a lot of traffic. I’ve seen a lot of very popular blogs that only post once a week, but their posts are awesome. So you want to try to have a compromise between post frequency and post quality.
So those are the main things I focus on when writing a blog post. Each one gives me some type of guidance when writing. What do you focus on when writing?