I’m not really a football fan, I mean I can sit and enjoy a game on TV, but I’m not a die-hard fan. Even though I rarely watch football I had to watch the Super Bowl, it is the biggest football game all year so it is going to be a great game and of course there are always great commercials. The game started out slow with both teams getting a feel for the game. It sort of picked up in second half, but it really got interesting in the 4th quarter. The Giants took a 3 point lead with only 35 seconds left. If the patriots got a good return and completed 1 or 2 passes they would be in field goal range, but they were unable to do it. I didn’t follow football at all this year, but since the Patriots were undefeated so I was rooting for them, wish they could have had their perfect season, oh well.
The half-time show was horrible this year, I didn’t think it could have got any worse than The Rolling Stones (2006) or Prince (2007), but c’mon Tom Petty. I wanted to turn off my TV, nothing is worse then someone sounding horrible trying to sing their own song that was popular over a decade ago. I mean Paul McCartney’s 2005 show was decent, at least he sounded good. Ever since the “wardrobe malfunction” of 2004 the half time shows have been pretty bad. My favorite half time show would have to be Super Bowl 35. It satisfied both young and old crowds and had all headliners.
Ok now for the commercials, the real reason I watch the game. First off I was really disappointed in the GoDaddy commercial, it basically told you to go to their website to see Danica Patrick’s “Exposure” ad, which was stupid as hell. They would have been better off playing the directors cut of the “White Light” ad, oh well. Next what’s up with the SalesGenie commercials, c’mon just a little racist? Ok so the first commercial that really caught my attention was the Audi R8, they did a play on the Godfather. The car is just sick!
Another video that definitely caught everyone’s attention was the Victoria Secret commercial. It was perfectly placed towards the end of the game in the 4th quarter.
The Doritos commercial was cool because it was a contest. Doritos teamed with Interscope records to give away a record deal. Musicians from all over sent in their songs, but only 3 finalists were picked. In the end Kina Grannis won and her video was played as a commercial, talk about exposure. She was discovered on YouTube for her Digg video.
Ok so here it is, my favorite video out of them all, the PepsiMax “What is Love” ad. It was perfect, a total play on Night at the Roxberry, and almost anyone you know has seen that movie so people understood it. Ton’s of cameos in the video, even Chris Kattan.
You can check out all of the Super Bowl commercials at Myspace or for U.S. readers Hulu has an open section with all of the ads.