If there is one thing that everyone want’s for their website or blog….it’s traffic. It’s great when your blog or website gets traffic. It can make you money, get you more members, or just get more people interested in what you are writing about. Many people think that you have to pay to get a lot of traffic, but there many free options when it comes to bringing people to your website and once they are at your website getting them to come back. Repeat traffic is great and you always want people who come to your site to return again. So here are 3 free marketing tools that you can use to bring people to your website and keep them coming back.
Now this is basically common sense for most site owners and bloggers, but if you don’t have a blog you might not have an RSS feed. An RSS feed is a simple file that when read correctly through an RSS reader lets people know the latest updates of your website, or anything really. With blogs your RSS feed is automatically generated so you really don’t have much to worry about, but with regular sites like ThinkComputers I have the write the RSS feed myself. It is an easy process and if I didn’t do it I would be missing out on the 600+ RSS readers that ThinkComputers has. You can use services like FeedBurner to track RSS subscribers.
An e-mail newsletter is something else that a website should really have, especially if your site does not have an RSS feed. An e-mail newsletter, just like an RSS feed allows you to update users on whats going on, but in a more personal way since it delivers the message right into their inbox. You can have a e-mail newsletter that is sent out once a month just to update users on whats going on or have a daily one with your daily content it is totally up to you. If you don’t want to take the time to really write an e-mail newsletter, you can have FeedBurner deliver your RSS feed via e-mail to users.
Of course you know this had to be on the list. Twitter really has become a great marketing tool and what’s even better is that it’s free. Many people I know think Twitter is just stupid or they don’t understand it. Look at it this way, I currently have over 5000 followers on Twitter. Every time I send out a message on Twitter 5000+ eyes see it, even if they don’t click the link in the tweet or are interested in what I have to say they still see it. Being able to reach that many people for free is definitely a plus, you wonder why Twitter has become so popular over the past year.