If you didn’t hear about this a while ago you should start to hear a lot about these video units because now they are available to use. It pretty simple to get setup with these new video units. Just login to your Adsense account, click on the Adsense setup tab and scroll down to see the new video units offering. Click on it and from there you will need to link your YouTube and Adsense accounts. After you have done that you will be able to setup video units.

If you need help figuring out how to get started with Adsense Video Units Google has made a video showing you exactly how to do it. Here it is for everyone that needs help…

So after you are all done setting everything up you are only able to make ad Adsense player. You are asked for the player name and description, are able to pick a theme, select the layout size, and choose whether to have your content automated or you can choose a category or provider. If you choose to automate your content YouTube will automatically target the most relevant videos for your website. If you don’t want to do that you can select a category or provider. I’m not sure how you get on the providers list. After you have everything setup you are given the embed code for your website. Here is what YouTube came up with since I selected automated content.

Well I really am not impressed with this at all. First off when I heard about this I was expecting pre-roll or post-roll advertising. Or maybe even something like AdBrite’s InVideo advertising. In those 2 cases the ads would be actually seen by the viewers and that would make them worth more money. All Google has done is just place an ad above the video, nothing impressive. Also you can only select automated content, category, or provider. You can’t select a single video, which is retarded. I mean if I made a video for ThinkComputers and I wanted to use the video in the review using the Video Adsense Unit I would have no way of doing that, it sort of defeats the purpose for a lot of web publishers.

I like the fact the Google has integrated Adsense into YouTube, but they could have done a lot better than this. Hopefully things will improve and we will see some changes!