All of the time you see these big companies like Microsoft and Google and you wonder what goes on there? Or what is it like at the Google campus? Many companies do let you in on what is going on, but some do not. I really like that many companies let you see what goes on behind the scenes and it makes you realize that most people who work at these companies are just like you and me. Some major companies still do not know how to be transparent and I think that it would benefit them if they would open up even just a little bit. Here are some ways that you or your company can be more transparent.

Blog
Starting a company or personal blog is the easiest way to open yourself or your company to the world. On a blog you can talk about what you have going on, some of the new things you are working on, and even introduce some of the people that work for your company. Blogs are extremely easy to setup and to update. So this would be my first choice when it comes to making your company more transparent.

Personal Blog Posts
Well if your business is a blog then you can do some personal blog posts. Many professional bloggers have done this and it has worked out really well. If you go on a trip you can blog about it or you can talk about a nice restaurant you have gone too. It gives the blogs readers a more personal view of your life and gives them a change from the normal posts on your blog.

Behind the Scenes
Well maybe you don’t have a blog, but you still want to let people know what’s going on in your company, how can you do so? Many companies have podcasts or vidcasts that let people know what they are up to. Most of them or sort of the behind the scenes kind of thing. One of the best examples of this is the Revision3 Gazette. It’s really cool being able to see what all goes on behind the scenes at Revision3.

Lifecast
Finally this one has to be the most personal and one that you won’t see that often. A lifecast is basically turning on a webcam and letting anyone view what you are doing. I actually have a lifecast that I’m on each day (usually). It lets people see how I work and see what I do on a daily basis. Another good example of this is TwitLive.