I’ve always been a big proponent of having a personal brand. In plain terms your personal brand is what people know you for. Think about that for a second, what are you known for? I would assume when people think about me they know I’m the guy who runs ThinkComputers, takes photos of what he eats and maybe even a guy who gives good advice about running an online business. There are many platforms for building your own personal brand, which we will get into in a second, but why should you waste time building your personal brand?